Hometown Focus Article – Into The Brush

Into the Brush: Combining art and adventure in the wilderness
By Jody Anderson
HTF Columnist


Joe Baltich and his painted canoe. Photo by Jody Anderson.
Joe Baltich and his painted canoe. Photo by Jody Anderson.
ELY – Just five miles from Canada, and 15 miles northeast of Ely on the Fernberg Trail, stands Red Rock Wilderness Store and Northwind Lodge, formerly known as Jasper Lake Resort. It is a place that holds generations of memories like pitch-black nights with shimmering stars while gathered around a campfire, the dancing lights of the Aurora Borealis, and midnight wolf operas. The resort, now managed by Joe Baltich, Jr., has been in the Baltich family for three generations. Surrounded by the Boundary Waters Canoe Area Wilderness (BWCAW), and deep in the northwoods boreal forest, the resort offers something unique from others in the area. It is liking walking into the past with its rustic charm, while still offering today’s modern amenities such as wireless service. It just might be possible that Northwind Lodge is the oldest family-run business in the area. The resort, which is over 70 years old, dates back to 1944.

The Red Rock Wilderness store, which doubles today as Joe’s art studio, has the largest selection of fishing tackle in the area. Some of the locals callRed Rock the “Cabela’s of the North.” Today Joe’s store also has his artwork for sale – wine glasses, mugs and canvases displaying beautiful northwoods scenery. You could say that he has come full circle when it comes to his art. It was there at the resort on Jasper Lake, at the age of 13, that he discovered he was not only an outdoors enthusiast, but also an artist. The resort has seen and weathered a lot of changes over the years. Change within the resort industry is common, and calls for innovativeness at times. The resort was once known for skiing, and had its own Nordic ski trails. It was on one of those snow-covered trails that Joe met his wife Annette. Skiing under a canopy of pines however, is now a part of the resort’s past. But innovativeness and creativity is what Joe is all about, and it is his passion for painting that is the inspiration behind his most recent resort venture.


This past week I made the drive to Red Rock to see “The Painted Canoe of Ely,” Joe’s latest masterpiece. It is a symbol of both art and adventure in the wilderness. Joe spent over 400 hours last winter painting on the unique aluminum canvas! His original plan was to paint the animals of the BWCAW but instead, at someone’s suggestion, he painted the history of our region. He chose to depict the wilderness area in the 100 years prior to its federal wilderness designation in 1978 on one side, and the wilderness area how it exists today on the other. The canoe is a Grumman canoe which is symbolic in itself. Grumman originally was a leading producer of military aircraft. If you look close, Joe included a painting of a Grumman Hellcat F6F fighter aircraft used in 1943-1944 during the war. After World War II wound down in 1944, the company began to produce Grumman canoes which replaced wooden canoes that were mostly being used at that time. The Grumman canoes, being lighter and stronger, made portaging and canoeing in the wilderness easier. Grumman canoes are a significant part of our BWCAW history.

At age 13, Joe’s first experience with art began when he experimented with his father’s wood burning kit. Tiring of the kit’s designs, he began to draw his own – deer, moose, and squirrels. Soon he was selling the wood plaques to resort guests in the store. One day one of the guests, who happened to be an art teacher, told him he needed to learn to paint. He couldn’t even imagine that. The woman left and came back two hours later with a rock she had just painted. It had a wilderness scene with a deer and a sunset. He thought it was one of the most beautiful things he had ever seen. She sent him to town for the basic painting supplies he would need. He painted his first rock that night at the dining table while his family gathered around him. He sold his third rock. The money he made from his artwork allowed him to purchase his first art studio –a small 8×10 shed from Sears. Headded stools, an easel, and a fluorescent light. The resort kids would gather in there each night and watch him paint. He would take orders from guests. He sold many blue herons on canvas. While attending UMD in college he was often commissioned by students to paint gifts for their parents. His dorm room walls were like an art gallery.

After college in 1983, he returned home feeling discouraged by the present job market. He returned to guiding at the resort, which he had been doing since he was 14. He also became involved in politics and served as Ely’s mayor and on the city council for a time. It was upon returning to resort life after college that Joe discovered his studio had been damaged by the elements. He attempted to fix it, but it was never quite the same. Joe lost his mojo. For 32 years Joe took a sabbatical from art. That is until he decided to paint an Adirondack chair last year forIncredible Ely’s fundraiser – Chair-ish Ely. And guess what? Joe the artist was back! Joe describes this past winter painting the canoe as “an adventure into art.” Painting the canoe, Joe said, was something he needed to do for a couple of reasons. He needed a demonstration piece for his new program “Into the Brush,” and he needed something cathartic. It was a slow winter for his business, and he needed something to keep him busy and that was good for his psyche. “Into the Brush” once just an idea, is now a reality.

There’s a lot of conversation these days about saving our local wilderness. Many are concerned about preserving it for future generations. They are worried about the environment. Others are concerned about what may appear to be a bigger threat. It seems that with each passing year, the number of people traveling to Ely to spend time in the wilderness is declining. A decline in tourism means a decline in local business. Joe has seen the decline. He believes there are various reasons for the drop in numbers. One is that we have a large aging population that either is no longer able to venture out due to health issues, or they feel they have “been there, done that.” Digital distractions have also impacted interest in both the young and the old. Today’s generation is also more concerned about safety, and feel uncomfortable about being unplugged from civilization for any length of time. With this in mind, Joe came up with a new idea to introduce people to the wilderness. His idea combines wilderness adventure and art through his new endeavor “Into the Brush.”

“Into the Brush” (www.intothebrush.org) is in the process of becoming an independent 501(c) (3) nonprofit. Through “Into the Brush,” Joe is offering a new and adventurous program at Northwind Lodge. The program offers an “art camp like experience” where guests can learn the basics of painting by adventuring in the wilderness, and then coming back and putting it on canvas, wood, stone, or glass. At “art camp” you can stay in one of the resort’s housekeeping cabins with friends or family. Each day you will spend two hours in the morning, and two hours in the evening learning how to paint. Inspiration will come from the 2-3 hours spent hiking or canoeing each day independently, or under Joe’s guidance. The program offers 4- or 7-day classes. The classes are designed for the beginner with no experience necessary. Joe also offers 2-hour micro classes on occasion to anyone, not just resort guests. Joe has a lot of plans for the future of “Into the Brush.” He envisions an art gallery someday, and even internships and visiting artists. He is also thinking about expanding his art program to include photography and other mediums.

Through his new venture, Joe hopes to introduce a whole new group of people to the wilderness. Perhaps even those who would have never imagined themselves adventuring in the heart of Minnesota’s northwoods. The truth is, people are increasingly seeking out adventure. Many, though, want something just a little bit different than what has been the tradition.

If you are looking for something to do this fall, I encourage you to take a drive up the Fernberg Trail and see the canoe for yourself. It is breathtaking. Joe will give you the history behind each of the scenes on the canoe because Joe isn’t just an artist, he’s also a storyteller, and what some call a wordsmith. Perhaps you will find that one of the scenes is related to your family history. For me it was the panel with the logging camp scene, because my grandfather ran a logging camp on the Echo Trail. Don’t forget to ask Joe about the panel that contains his own family’s history. What an adventure that was!

“The Painted Canoe of Ely” is the canoe that tells a story. It’s worth the drive, and the drive up the Fernberg is beautiful in the fall. Take the time to visit Kawishiwi Falls along the way, and stop at the Rookie Lake overlook also. If you are lucky, you just may spot a moose!

Jody Anderson lives in Embarrass, MN.

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